KT Pebbles was founded by Susan Lovelady. Susan attended college at the University of South Carolina, majoring in Marketing and Advertising. Upon graduation, she decided to test her marketing skills by opening her first store, Carolina Casuals.
Susan found this endeavor challenging at the beginning. However, everything started to come together, and Carolina Casuals started to thrive. Shortly after, she expanded her business by opening more stores. This surge in momentum came to a brief halt when a financial crisis hit the United States in the mid-1990s.
Unwavering Resilience Displaying a huge amount of resilience, Susan closed the company and opened another one with a stronger foundation. She branded the new retail and wholesale business as KT Pebbles, which did not take long to expand.
Settling Down The company enjoyed a lot of success, until age began to catch up with Susan and her team. She closed all satellite locations together with the wholesale side and decided to concentrate on the Spartanburg, SC location. Her goal was to provide customers with modern women’s clothing at low prices.
The Perfect Balance After a period of trial and error, she found the perfect balance and finally settled down with an ideal business setup. On top of giving fashion enthusiasts a cheaper alternative, Susan and her team also get to have a lot of fun in the process.
Customer Loyalty Susan credits her success to all of her loyal customers. The whole KT Pebbles crew feels privileged to have the best customers, who continue to shop in their store through good times and bad.